Partnership between Hungerford-based Ticketer, First Bus and Littlepay has led to the implementation of one of the largest Tap On/Tap Off (TOTO) schemes outside of London
The Ticketer Tap Off readers work together with Ticketer Electronic Ticketing Machines to enable a Pay-As-You-Go experience for passengers, by simply tapping on when boarding and off when exiting the bus, using a contactless payment card.
The First Leicester fleet launched 92 Tap Off readers in June, which were installed over a four-day period, and First Bus Potteries has introduced 105 readers across its fleet.
TOTO is a multi-operator scheme developed by Ticketer and Littlepay, a transit-focused payment service provider, that offers a simple way for passengers to pay for travel by enabling them to tap on and tap off at the start and end of their journeys using a contactless card.
This new payment system brings substantial benefits for First Bus passengers.
With Tap On/Tap Off contactless, combined with daily and weekly fare capping, customers can travel freely and are automatically only charged for the travel they make.
If they make several trips in a day, their fare will be capped at the daily ticket price; and those who travel several days per week pay a fare capped at the weekly ticket price.
In addition, minimal driver interaction will significantly reduce boarding times for passengers, ensuring that buses leave stops on time and maintain punctuality.
First Bus will also be able to gather information on travel patterns via the Ticketer system’s back office. Boarding and alighting information will enable improvements to capacity management services.
Commercial Director at First Bus Simon Pearson said: “We have worked closely with our partners Ticketer and Littlepay to understand and implement technology that brings new benefits to our customers. Making ticketing easier is central to our plan to welcome back existing customers and encourage others to start taking the bus more often. The Tap On / Tap Off function makes bus journeys simpler and gives customers peace of mind as they know that they will be charged the best value fare whether they have taken the bus for a single journey or multiple journeys throughout the day.”
International General Manager and UK Head of Sales at Ticketer Antonio Carmona comments: “We are continuously working hand in hand with our customers to help simplify ticketing, and now, by tapping on and off their contactless cards on buses, passengers will enjoy a frictionless payment experience at First Bus across Leicester and Potteries. We hope that it will contribute to bring more passengers onboard as the industry recovers from COVID.”
Littlepay, an established partner of Ticketer, is providing payment processing for this solution. With Ticketer’s card readers pre-integrated to its payment platform, Littlepay handles a range of processes including tap aggregation, fare capping, deny list management and automatic debt recovery. It also provides an API connection to complete the end-to-end contactless ticketing solution.
Amin Shayan, CEO of Littlepay, says: “We’ve seen great results from Tap On / Tap Off contactless ticketing, with contactless payment adoption increasing, dwell times reducing and more passengers enjoying the convenience and cost-efficiency of fare capping. We are confident First Bus passengers in Leicester and the Potteries will notice and appreciate this improvement to their travel experience.”